Student ADDY Categories
All work submitted in the Student ADDY Competition is subject to the same rules and guidelines and submission requirements as the professional ADDY Competition. Please read the Entry Submission and Entry Identification requirements carefully.
Entry Fee: $20 (NOTE: $5 late fee is waived)
Eligibility requirements:
- Applicants must be enrolled full or part-time in an accredited U.S. educational institution
- Work may be developed specifically for this competition or submitted from previous projects or competitions. Work developed for paying clients will not be accepted with the exception of work created by clubs as fund raisers or work created for student publications.
- Work must be created while entrant is a student not employed in the advertising industry. Student interns are eligible.
Categories:
SALES PROMOTION
| 1A |
Packaging |
| 1B |
Point of Purchase |
COLLATERAL MATERIAL
| 2A |
Stationery Package |
| 2B |
Brochure, Annual Report |
| 2C |
Poster |
| 3 |
DIRECT MARKETING |
| 4 |
OUT-OF-HOME |
| 5 |
NON-TRADITIONAL ADVERTISING |
| 6A |
Single CONSUMER or TRADE MAGAZINE AD |
| 6B |
MAGAZINE AD CAMPAIGN (2–4 ads) |
NEWSPAPER
| 7A |
Ad |
| 7B |
Insert |
| 7C |
NP Ad or Insert Campaign (2–4 ads) |
INTERACTIVE MEDIA
| 8A |
Web Site |
| 8B |
Interactive CD/DVD |
| 8C |
Online advertising (pop up/banner/email/other) |
EDITORIAL DESIGN
(any two-page spread) One editorial spread or feature per entry. Not intended for submission of entire book or magazine.
| 9A |
Cover |
| 9B |
Editorial Spread or Feature (One editorial spread or feature per entry) |
| 9C |
Series (Covers or spreads) |
| 10 |
RADIO |
| 11 |
TELEVISION (TV) |
| 12 |
CAMPAIGNS (mixed media) |
ELEMENTS OF ADVERTISING
| 13A |
Logo |
| 13B |
Illustration |
| 13C |
Photography |
| 13D |
Animation |
